February's Workshop is focused on helping you to create a Flash Sale Funnel for your business.
A Flash Sale Funnel is designed to help you acquire new customers (and re-engage existing customers that haven't purchased in a while).
Flash Sales have been used by retailers for years to urge buyers to take advantage of their deeply discounted (but, high value) item to draw them into their stores.
Black Friday (weekend) is one of the most well known Flash Sale Events for retailers that brings in more money in one weekend than most retailers produce ALL YEAR!
But, Flash Sales don't just work for retailers!