Stop Wasting Time on Leads that Aren’t Ready to Buy: Use Lead Scoring to Focus on your Hottest Leads

Lead Scoring is used by businesses to rank prospects using a scale that applies value to a lead based off a predetermined set of criteria that makes them a good candidate for conversion. Whether you are a small business with a sales team or a solopreneur that wears all the hats in your business lead…

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A Beginner’s Guide to Marketing Automation

Have you ever had one of those days where you wish you could clone yourself? You wish you had 3 more people just like you that could help you with all the tasks you have to complete to keep your business running? As a small business owner it is essential that we optimize our time…

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How To Whitelist Your Marketing Coach

Hey there! Thanks for taking the time to Whitelist me. Really, I mean it! I know this step is a pain in the butt. And I am honored that you are taking that extra few minutes to make sure my emails come through to you. I appreciate that! (Not to pat myself on the back) I do…

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Create Your Small Business Marketing Strategy

Here we are, Q1 of a brand new year. I know you are seeing the “motivational hupla” everywhere you turn. I’m not being negative…I’m being realistic. 92% of people who set New Year’s Resolutions simply will NOT achieve them. It’s not because they don’t want to – it’s that they have a false sense of what it…

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Vacation and Still Grow Your Small Business

You started your business because you wanted more time, flexibility, control of your life and maybe earn more income…am I right? Yet you rarely take time for yourself, on a family vacation, or even set time aside to work ON your business rather than just IN your business…am I right, again? I don’t intent to…

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