RECOMMENDED BOOKS

Books Your Marketing Coach has found helpful...maybe you will too!

I am often asked about the tools that I use to market my business as well as my clients so I thought it would be helpful to create a resource page that you can browse and find resources that you will find helpful as you market your small business.

I would recommend bookmarking this page as a convenient reference to access this page easily as I reference this page quite often.

Please note that some of the links below are affiliate links which means that I may earn a commission if you decide to make a purchase…but please note that there is NO ADDITIONAL COST TO YOU.

I ONLY recommend these resources because I personally have experience in using them and have found them helpful and useful….maybe you will too. I DO NOT recommend that you purchase these products unless you feel that they would be helpful to you in helping you market your business.


BOOKS

I have read hundreds of books over the years that have inspired and shaped my thinking as a person as well as a business owner. This is an extremely small sampling of the thought authors that have made a positive impact on my business as a Marketing Coach. I am truly grateful for their leadership, knowledge, experience and willingness to share. It is my hope that you find wisdom and guidance in their words as I have...."School is Never Out for the Great Ones" (Steven Siebold - 177 Mental Toughness of the World Class).

LAUNCH
Jeff Walker shares his secrets to sell anything online while you build a business and live a life you love. This is a must read for anyone who has something important to share with the world and needs help getting their product / service LAUNCHED!
YOUTILITY
Jay Baer shares with you why SMART Marketers know that marketing is about HELP not hype and that creating content that is useful to your audience is the key to successful marketing today. This is THE BOOK to understanding how to be effective in marketing your small business (PERIOD).
START WITH WHY
A fundamental book for leaders that are looking to discover their "why". If you are looking to discover the purpose, cause, or belief that inspires you to do what you do then Simon Sinek will help you do that!
REWORK
Rethink everything you thought you knew about business, strategy, and getting things done. The authors of rework will show you how your approach to business may have been what's holding you back from greatness.
BUSINESS BY THE BOOK
Larry Burkett guides you in building your business on biblical principals. This book helped me realize that while I have been chosen to lead others that I am not in this alone and that I have the answers to every obstacle I will ever face in building my business...lifting a tremendous weight so that I can live a blessed and worry free life!
177 Mental Toughness Secrets of the World Class
Ever wonder what separates average performers from those considered the "world class" performers? Learn from Steve Siebold the 177 Secrets that make all the difference in the world! This book changed my belief system...and trust, me I needed the change :)
POSITIONING
This book is critical to all businesses to help them understand how to been seen and heard in a crowded marketplace...which is critical in today's marketing world where there is more "noise" today than ever before. If you want to survive in business this is the go-to book for survival.
WHATCHA GONNA DO WITH THAT DUCK?
Seth Godin is one of the most influential thought leaders of our time (especially in the realm of marketing). Seth composed this book of hundreds of his blogs written from 2006 - 2012. Follow the journey as Seth shares his insight on life, business, people and marketing.
PROBLOGGER
An unbelievable book about the secrets of creating a six figure income blogging by Darren Rowse...one of the best bloggers around. A must read for those aspiring to use their blog as an income generating machine.
DO IT MARKETING
A complete system for effective marketing with practical ideas, statics, strategies and exercises that will help you survive in the crowded marketplace we are trying to survive in. I love how David Newman cuts to the chase and gives practical (and applicable) advise achieving success in marketing your business.
THE E-BOOK REVISITED
This is the book my entire business is based from. Michael Gerber discusses the myth of the entrepreneur and how we need to take time to work ON our business rather than always working IN our business...at least if you want to stay in business, keep your passion, and grow! An ABSOLUTE MUST READ!!!!
$100 STARTUP
There has NEVER been a better time to start a business than today! This is "how to" guide that provides great examples of businesses "who did it" as well. The best thing about what Chris Guillebeau shares is how it changes your thinking that it takes a lot of money to start a business (and be successful). I challenge you to think differently and pursuit your dreams!
4 HOUR WORK WEEK
There is so much you can take from Tim Ferris in this book. One of the biggest things I took away is that I am in control of my life and business. I have (in the past) CHOOSE to let my business run me...no more! We can escape, live anywhere, and build a successful business that gives us everything our heart desires!
BUILT TO SELL
Most of us start a business because we want freedom. Built to sell is a book by John Warrillow that offers practical advise on how to create a valuable, sellable company that can give owners the kind of money and resources they deserve as the fruit of their labor. I read this book in 2 days...easy to read...great examples...will help you think differently :)
WORK THE SYSTEM
Sam Carpenter brings a reality check to small business owners who are struggling. He teaches how to create effective systems that will help you make more by working less! Ready really make a difference in your business and life? This book will do it.