Small Business Superhero – Kenny Chapman

Kenny Chapman is the perfect example of a Small Business Superhero serving the home service industry as The Blue Collar Success Group with passion, commitment, and 100% focus of customer service. I met Kenny and his team just a few months ago and had the privileged to work side-by-side with them on a recent product…

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Holiday Marketing Strategies for Small Business

A few weeks ago I had the opportunity to speak to a group of small business owners that are part of the Fuji Film Business Builders group to talk about the “Do’s and Don’t of Facebook and Pinterest Holiday Marketing Strategies for Small Business”. In this recorded presentation I provided information on: The difference between push…

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intelligent MARKETER – November 2014

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Creating a Content Calendar

What is a content calendar? A content calendar is a resource that marketers use to plan all their content marketing activity. There are many advantages to using a content calendar: It gives you a visual of your marketing activities. It gives you deadlines to complete tasks and create content. It allows you to share your…

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How Social Media Influences Purchasing Decisions [INFOGRAPHIC]

Believe it or not, I still get asked all the time; “is social media marketing worth my time?”. That question is typically followed up with; “because I have been posting on Facebook, Twitter, and Google Plus for some time now and have not received any return on my investment”. Please hear me LOUD and clear….if…

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intelligent MARKETER – October 2014

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